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HE-SHI® SELF-TAN LAUNCHES IN THE UK IN PARTNERSHIP WITH DISTRIBUTOR AUSTRALIAN BODYCARE UK LTD

Ireland’s best-selling self-tanning range hits the UK this Spring.  Launched in Ireland in 2004 He-Shi® has rapidly become the face of self-tanning in this market.

Ready to take on the UK, He-Shi® has entered into a partnership with Australian Bodycare to distribute the brand in the UK and will be launched at the Australian Bodycare stand at Professional Beauty London on March 7th and 8th 2010.

Ken Lamacraft owner of Australian Bodycare says “We are delighted to be the new distributor of He-Shi® in the UK.  It is without doubt one of the most innovative brands in the sector and we look forward to working with the team to realize the brand’s potential in the UK market.”

Fast becoming the No.1 authority in professional and consumer self tanning, He-Shi gives sun-kissed colour on contact with the skin so there is no risk of unsightly streaking or tell-tale white patches, is quick and easy to apply and drying time is just two minutes.

The He-Shi® retail range includes He-Shi® Exfoliating Bodywash,  He-Shi® Express Liquid Tan for face and body, He-Shi® Facial Gel,  He-Shi® Tanning Mitt,  He-Shi® Soufflé Moisturiser, He-Shi® Day to Day Gradual Tan and He-Shi ® Fusion Multi Bronzer. Priced from £6.50 to £35.

He-Shi is available at selected premium department stores, beauty salons and Day Spas.

Trade enquries contact Australian Bodycare UK Ltd:

Tel:01892 750850
Website: www.australianbodycare.com/he-shi
E-mail: he-shi@australianbodycare.co.uk



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